2025 NWSL Championship Celebration at City Hall

Following Gotham FC’s 2025 Championship victory, I led the planning and execution of the official City Hall Championship Celebration — transforming a civic milestone into a brand-defining cultural moment for the organization and its community for over 3,000 fans in a 36 hour turnaround.

I directed the full experiential and communications strategy, partnering with city officials, executive leadership, media stakeholders, security teams, and production vendors to deliver a seamless, high-visibility public event. Responsibilities included run-of-show development, stakeholder alignment, creative production oversight, on-site logistics, and integrated marketing amplification across social, PR, and internal channels.

The celebration extended beyond the live event, reinforcing the club’s position within the city’s sports and cultural landscape while driving earned media coverage, community engagement, and long-term brand equity.